Hot spot · analysis

Beijing Winter Olympics Intellectual Property Class

The 2022 Beijing Winter Olympics is about to kick off. Gaopeng, this issue of Culture Media Monthly, will join you in opening the intellectual property class for the Beijing Winter Olympics. Let's help with the "Special Action for the Protection of Intellectual Property Rights of the Olympic Symbols"!

Q: Which signs are protected?

A: According to the "Special Action Plan for the Protection of Intellectual Property Rights of the Olympic Symbols for the 2022 Beijing Winter Olympics and the Winter Paralympic Games", the protected Olympic Symbols and Paralympic Games related symbols mainly include: the Olympic Five Rings logo of the International Olympic Committee, the Olympic flag, the Olympic motto, the Olympic emblem, and the Olympic anthem; Proprietary names such as the Olympics, Olympia, the Olympic Games, and their abbreviations; The name and abbreviation, mascot, anthem, torch shape, slogan, "host city name+host year" and other symbols of the Olympic Games held within China, as well as the name and emblem of its organization; Other symbols related to the Olympic Games held in China as stipulated in the Olympic Charter and the host city contract; Relevant signs of the Paralympic Games, etc.

Q: Do you want to transmit the short video of the Winter Olympics?

A: The right to broadcast the Olympic Games and related activities has been listed as a property of the International Olympic Organizing Committee. Without the authorization of the relevant rights holders, no new media such as television, radio, internet, or mobile platforms may broadcast the Olympic Games and related activities without authorization. The dissemination of Winter Olympics event programs and short videos by unauthorized organizations is illegal. Therefore, the short video of the Winter Olympics is not meant to be transmitted as soon as you want.

Q: How should the network platform respond to uploads by users on the network platform?

A: The network platform should actively take measures to prevent the dissemination of early warning works (works included in the copyright protection early warning list) under the name of users' uploads, and should not indulge in delaying the processing of notifications from the copyright owners of early warning works. The network platform should actively take technical measures to prohibit users from uploading unauthorized Olympic content, and remind users in a prominent position on relevant pages that they are not allowed to upload unauthorized Winter Olympics related content.

At the same time, the network platform should improve the working mechanism for rapid handling of infringement, promptly verify and delete the infringement and piracy information reported by the public and notified by law enforcement and regulatory authorities, fulfill legal responsibilities such as "notification deletion", and do not provide assistance for infringement.

Industry · New Deal

"Management Measures for Performance Brokerage Personnel"

On December 13, 2021, in order to strengthen the construction and management of performance brokerage personnel, and promote the prosperous, healthy, and orderly development of the performance market, the Ministry of Culture and Tourism revised the original "Management Measures for Performance Brokerage Personnel" in accordance with the "Regulations on the Administration of Commercial Performances", the "Detailed Rules for the Implementation of the Regulations on the Administration of Commercial Performances", and relevant national regulations on professional qualifications, A new "Management Measures for Performance Brokerage Personnel" was issued (effective on March 1, 2022).

The "Measures" propose that the state implement a professional qualification recognition system for performance brokerage personnel. Personnel engaged in performance brokerage activities within the territory of the People's Republic of China shall pass the qualification examination for performance brokerage personnel, obtain a qualification certificate for performance brokerage personnel, and hold a certificate to work.

"Production Specification for TV Series Master"

On December 31, 2021, the State Administration of Radio and Television (SARFT) released the "Production Specification for TV Series Master Edition" (Standard No. GY/T 357-2021), which is a recommended industry standard for radio, television, and network audiovisual products of the People's Republic of China. This standard will be implemented as of April 1, 2022. The document specifies the production requirements for the master of high-definition and 4K ultra high-definition TV dramas, including the requirements for duration, signature, image, sound, subtitles, packaging format, and technical quality. It also provides a subjective evaluation method for the quality of sound and painting. This document is applicable to the master production and exchange of high-definition and 4K ultra high-definition TV dramas between TV drama production agencies, copyright owners, and broadcast and distribution agencies.